Published on June 26, 2018
This report contains an analysis of results from the 2018 Survey of Homebuyers & Renters Researching Lifestyle Communities. Responses were gathered from visitors to PrivateCommunities.com, the web address for PCR (Private Communities Registry). PCR is the trusted online resource for people interested in amenity-rich, master-planned lifestyle communities. The website’s visitors largely consist of retirees and […]
Published on April 27, 2017
All sales teams want the same thing… SALES! To get sales you typically need a marketing plan that generates “sales leads.” This is where the CRM (customer relationship management) comes into the picture. Keeping track of all the leads generated, assigning ownership, identifying the source and ultimately measuring success can be very difficult if reps […]
Published on November 3, 2015
If not, you should be. By setting up a lead feed system, you can automatically import sales leads into your CRM (customer relationship management) software, such as SmartTouch, BrightDoor, Focus 3, Lasso, TopBuilder Solutions, Salesforce and more. What is the benefit of a lead feed? No-one in your office has to manually input sales lead […]
Published on February 23, 2015
Overall, there are eight things you must accomplish during the course of the initial interview: 1. Establish rapport. Your clients must like you and begin seeing you as a human being who cares about their interests, not just a salesperson only interested in yourself and trying to sell them something. This is the foundation. 2. Be […]
Published on February 22, 2015
Web-savvy real estate shoppers who research master-planned communities online make several key decisions during the research phase. While engaging these top of funnel leads, baseline research of your own can help you determine if these leads qualify to buy in your community. Pass along useful information to your sales team by following these tips. Tip […]