Published on April 28, 2022
In today’s digital age, more and more real estate businesses are taking advantage of new and innovative lead generation strategies. While some traditional outbound marketing methods like direct mail can still be effective, advanced technology used by many real estate lead generation services can help you attract more buyers and close more deals. But when […]
Published on April 19, 2022
We recently announced the winners of our Top Communities of 2022. More than 50 master-planned lifestyle communities received “top community” honors—in several categories based on state/region. Here, we’ll spotlight the top Florida communities of 2022. Before we get into it, though, how did we determine which communities in Florida made our “best of” list? There […]
Published on March 8, 2022
We’re in the midst of one of the hottest real estate markets ever. Some developers can’t build fast enough to keep up with demand, while others struggle with a lack of land parcels for their next projects. Developers, private communities, resort communities, and country club community leadership are seeing homes selling at record-breaking highs. But […]
Published on March 7, 2022
The way modern home shoppers want to tour homes is changing. They’re looking to experience new homes on their own, without a salesperson present, and on their schedule, even early mornings and late afternoons. Today’s sales teams also have changing needs. The number of interested home shoppers continues to rise, and many builders are understaffed […]
Published on February 7, 2022
By Carol Morgan, Founder & President, Denim Marketing Gone are the days when a pool and a cabana were enough to excite homebuyers to purchase in an active adult community. Now the hot amenity is pickleball. This short-form activity is popular because it is easy to socialize and converse while playing and it is a […]
Published on January 4, 2022
Award season is upon us, and PCR is ready to roll out the red carpet and recognize the most popular lifestyle communities of the year! What a banner year it was as many of our clients across the country experienced record-breaking sales. With more than 1 million visitors and tens of thousands of leads generated […]
Published on December 3, 2021
By Robert Cowes III, President & CEO, SmartTouch® Interactive Resort community development sales teams know all too well that capturing and keeping a buyer interested takes persistence, much like casting your line with just the right bait, again and again, to catch an elusive fish. The second home or resort real estate shopper is an […]
Published on December 2, 2021
Consumers need a sense of place—and Xplorer from Cecilian Partners is the most interactive, immersive map experience available. It allows consumers to understand, visualize, and get excited about a community—whether it’s fully built out or still at dirt. The Xplorer Software Offers: Interactive Maps. Xplorer uses the Mapbox platform that allows for near-infinite customization, including […]
Published on September 14, 2021
AtlasRTX provides automated Virtual Assistants that enable market-leading companies to interact in real-time with their prospects & customers across their entire journey, 24/7, via web or mobile. The results are more qualified leads, shorter sales cycles, better service, and ultimately increased brand affinity. We deliver these solutions via a global, scalable SaaS platform and a […]
Published on September 14, 2021
By Angela McKay, VP Customer Experience, Anewgo We hear over and over, that we need to improve the online experience for new home shoppers. We need to allow buyers to browse, shop, and find information easily. We need to be more like Amazon and Netflix, or Tesla. But what does that really mean? A new […]