How it Works
The PCR Team Does the Heavy Lifting
Our expert team writes copy detailing your community, embeds your video, sizes your images, and sets up all required reporting. Once your community page is online, thousands of homebuyers will be able to find your community via search engines.
Reach Buyers Actively Seeking Your Lifestyle Community
PCR is a unique portal site showcasing master-planned lifestyle communities throughout the United States and international locations. Unlike other resources on the web, PCR attracts affluent, age-targeted homebuyers searching for a lifestyle. We ensure you reach these buyers through top-ranking search results, paid advertising, a bi-weekly newsletter, and social media marketing.
Promote a Lifestyle
Our community showcase pages set us apart from real estate listing websites. Each community receives a full webpage with lead capture forms that make it easy for prospects to request information. Our in-house team creates search engine optimized content describing your community’s lifestyle, amenities, and homes for sale. PCR doesn’t just list homes, we promote a lifestyle.
Your Community Page
PCR does all the work for you. Our in-house team creates a search engine optimized webpage detailing your community’s lifestyle, amenities, and homes for sale. Each community receives a full page with a link to your website and lead capture forms that make it easy for prospects to request information.
Reach Your Targeted Audience
We position your community in front of qualified homebuyers searching for lifestyle communities in the United States and international locations. PCR reaches these buyers through top-ranking search results, paid advertising, a bi-weekly newsletter, and search functions on our site. Our strategy helps your community rank on page one of Google and other search engines for the keywords that you’re missing out on.
Lead Generation
Our platform is designed to convert leads. On your community page, prospective homebuyers request information by filling out forms that are sent in real time to community representatives. The same forms are included on the discovery packages and property listings.
Lead Feed
We understand the importance of lead capture and lead tracking. Leads are distributed in real time via email to your sales team, and PCR makes lead capture even easier by setting up an XML lead feed into your CRM.
Reporting
Our reports are designed for busy marketers. We send your monthly activity with detailed data about sales leads, demographics, and web traffic. Simply put, we tell you exactly how much interest that we are generating for your advertising dollars.