Winter is Hottest Time For Second-Home Market
Published on January 21, 2019
Most serious research starts during the holidays; December 26 is “Black Friday” for master-planned communities Warm-weather master-planned communities and other vacation home sellers are making a big mistake: By concentrating their marketing efforts in the spring, they’re missing the mark with interested buyers. According to Private Communities Registry (PCR)—a comprehensive online resource for real estate […]
2018 Survey of Homebuyers & Renters Researching Lifestyle Communities
Published on June 26, 2018
This report contains an analysis of results from the 2018 Survey of Homebuyers & Renters Researching Lifestyle Communities. Responses were gathered from visitors to PrivateCommunities.com, the web address for PCR (Private Communities Registry). PCR is the trusted online resource for people interested in amenity-rich, master-planned lifestyle communities. The website’s visitors largely consist of retirees and […]
Worthington: Watch Your CRM Interactions
Published on February 1, 2015
Several effective and preferred Customer Relationship Management (CRM) systems can be found under B2B Resources on Community Sales & Marketing News. All CRM systems can help sell new and existing homes in master-planned communities. They collect useful information, but how marketers and sales people use it makes all the difference. CEO Michael Worthington of North Carolina-based brightdoor Systems, Inc., took […]